Brand Optimization on Google+
-- viewing nowThe Brand Optimization on Google+ Certificate Course is a comprehensive program designed to enhance your digital marketing skills, with a focus on Google+. This course highlights the importance of building a strong brand presence on this platform, which has over 540 million active users.
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Course details
• Google+ Profile Creation: Setting up a complete and professional profile, including cover photo, profile picture, tagline, and about section. • Google+ Page Creation: Creating a Google+ page for businesses or brands, optimizing the page information and visuals. • Circle Management: Organizing and managing circles for targeted content sharing and engagement. • Content Strategy: Developing a content strategy tailored to Google+, including post formats, timing, and frequency. • SEO for Google+: Utilizing SEO best practices for Google+ posts, including keyword optimization, hashtags, and rich media. • Engagement and Community Building: Encouraging user engagement, responding to comments, and building a community around the brand. • Google+ Ripples Analysis: Analyzing Google+ Ripples to understand post performance, influencer identification, and content optimization. • Google My Business Integration: Integrating Google+ with Google My Business for local SEO and business visibility. • Google+ Analytics: Tracking and analyzing Google+ performance using Google Analytics and Google+ Insights.
Career path
Entry requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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